Syntharis Group is an international consulting firm that helps companies and universities get found in Google and AI answers and win the trust of the people they want to reach. The work covers four areas: AI visibility (SEO and GEO), marketing management, employer branding and HR consulting, and education consulting for universities and colleges.
The company works with business clients in Europe, North America and Asia. It was founded by its CEO, PhDr. Oliver Scharfenberg, who has advised more than 750 companies on marketing and employer branding. He is the author of two books on these topics: The AI Visibility SEO & GEO Playbook and the recruiting guide Praxisleitfaden Mitarbeitergewinnung. All four areas deal with the same problem: how an organization becomes visible to the customers, applicants or students it wants to reach.
